Episode Notes

They say that all it takes to build a successful startup is just one brilliant idea. However, while it's great to have a clear vision for your company, it's important not to be so tied down to your original plan that you ignore the valuable feedback that your client base and potential collaborators are providing you. In this episode, Gene Marks and Tom Bachant, the founder and CEO of Unthread, discuss how Tom used the needs of his target audience to help guide the development of his early startups and how aspiring entrepreneurs can use this strategy to achieve similar long-term success.