Episode Notes

Creating an e-course has never been easier, especially these days when practically anyone with a smartphone can just film a few instructional videos and upload them on a website. However, if your goal is to create a lucrative online program that students will actually commit to and learn from, then it's important to provide your audience with a more structured format. In this episode, Gene Marks and Joey Korenman, the founder at the School of Motion and the co-founder of Rolo, discuss how small business owners can develop an online educational model that not only fosters accountability, but also prepares its students to work professionally.